all project start with a need

  • concept

    this show came with nothing except the logo. we wanted to create a concept that could be translated into another season. for a cohesive show package over the years.

  • shoot

    can’t come to New York… so we’ll bring Queens to LA. try to mix in a secon shoot to save on costs and have something for next season.

  • build out

    this project came with a lot of backend work to composit.

the unicorns of comedy

we wanted to create a design that could be used a great group photo but also can be broken out into indiviudal assets.

behind the scenes

the concepting process took many turns, from including all cast members, incorporating NY, to more minimalistic approaches.

once the concept was decided, we went to shoot where we had to recreate the exterior of the house in a lot in LA, due to no homes having the right look during the scouting process.

Credits

In-House Team: Comedy Central

Creative Director: Angelina Battista

Art Director: Myself + Britta Carlson

Production Designer: Trevor Morris